Now and then, even honest business and website owners become victims of society’s pressure because of wide spreading the false rumors.
Ill-wishers can be everywhere, and the existence of the negative reviews can become a serious problem. Very often users pay attention to reviews to make their own decision.
Cheryl Conner from the Forbes.com portal in her article gives the top tips on online reputation management.
Top Online Reputation Management Tips for Brand Marketers
Many marketing executives fail to understand how poor online reputation management can damage their company’s sales. To that end, I spoke this week with Don Sorensen, president of Big Blue Robot, who has been working with companies and executives for the past 10 years to improve their online reputations. In the process he’s had a direct view of the impact negative search results can have on a company’s bottom line, whether the enterprise is large or small.
You should never underestimate the cost of a poor reputation. For example, Sorensen notes he once consulted with a company that had a severe online reputation problem. When potential customers searched the company’s name, 7 of the top 10 Google results were negative. After careful review of their rankings and prior-year revenues, he estimated the venture was losing nearly $2 million a year in sales because of negative search engine results. The company confirmed his estimates were accurate — but low.
Online reputation management clearly has a big impact on a company’s revenue. I spoke with Don this week about what marketing executives can do to protect their company’s good image online. Here are his answers, advice and insight based on more than a decade of managing online reputations for clients in a wide variety of industries. Read the full article here…
Revealing by users on the Internet even the slightest negative, connected to the firm activity is able to repulse the considerable mass of customers, that can lead to financial losses and even possibly complete withdrawal from the market.
In connection to this, there is a need to conduct the permanent improvement of the company’s reputation, even if it has firm positions and develop rapidly. As every company has a possibility to have negative reviews, especially in conditions of sharp competition, when against the company from the competitor’s side can be a real information war unleashed.
Adam C. Uzialko from the BusinessNewsDaily.com portal in his article provides the best online reputation management services.
Best Online Reputation Management Services 2017
We reviewed dozens of reputation management services to find the best ones for businesses and individuals, and to help guide you to the right reputation management partner. Here is a roundup of our best picks and an explanation of how we chose them.
Ready to choose a reputation management service? Here’s a breakdown of our complete coverage:
Choosing a Reputation Management Service
Best Reputation Management Service for Individuals
Best Reputation Management Service for Business
Best Reputation Management Service for Businesses: WebiMax
WebiMax’s reputation management tools include a full slate of services, such as crisis response, brand preservation and strategic PR. WebiMax boasts a reasonable cost for its robust services and a commitment of only one month, making it our best pick for reputation management services for businesses. Read the full article here…
The following video explains what is online reputation management.
If you need to improve your online reputation, apply for bellevue wa reputation management services to be sure in the final results.